Every fundraiser dreams of being the most loved and well supported nonprofit in town. The charity that EVERYONE gives to and talks about. Sounds good, right? But how do you get there? You need a big, loyal donor base of people who love your nonprofit’s mission. How do you grow a30
You step into the room and you start to sweat. You’re here to meet people maybe gain some new supporters. Your stomach churns. Your mind races. Your palms are clammy. You’re going to have to introduce yourself and you’re not sure what to say. We’ve all been there. We want to sound sharp and yet30
Raising money requires awareness. If people don’t know you’re there, they can’t support you. No one wakes up in the morning and randomly picks a nonprofit to give to. People give to charities they’ve heard of and trust. The way to generate buzz is to get in front of people who are likely to want30
Have you ever had a conversation with your television? You know, one where you are screaming at the actor to look behind them or trying to convince a contestant to pick door #2? While not the most perfect example of talking at people, it does spotlight a problem that I see many nonprofits make when30
Each month, members of the Get Fully Funded Club are treated to a webinar lead by an expert in fundraising resource development. Our club webinar this month was so good I wanted to share a few takeaways with you. Our presenter was Lori Jacobwith of www.LoriJacobwith.com. Lori is a master storyteller and she shared some30
When I was a full-time fundraiser, there were many things that I was expected to be an expert on: our mission, the reasons behind the need we served, how to raise money, budgeting, planning, public speaking, writing, and so much more. Most importantly, I had to know everything about the ins-and-outs of our cause and30
Marketing is something that many people think they understand, yet few really do. In nonprofit fundraising, marketing is key to success. Fundraising marketing at its simplest is about finding the those people who are likely to care about your cause and giving them the chance to support you. It’s not necessarily about sales, although that’s30
Having a compelling mission is a key to getting support and Getting Fully Funded. Watch this short video as I explain what a compelling mission is.