Here are several resources I thought you might be interested in.

The January edition of the Nonprofit Blog Carnival is up at IssueLab’s Footnotes.  You’ll find several posts on the topic of ‘online outreach on a budget.’  Check it out here: http://issuelabfootnotes.blogspot.com/2010/01/online-outreach-on-budget-january.html

There’s a great post on the “A Small Change” blog about making your fundraising efforts go viral. http://www.asmallchange.net/how-to-make-your-fundraising-efforts-go-viral

If you’re serious about blogging and social media, check out the results from John Haydon’s 31 day challenge.  There’s some very interesting stuff here.  http://johnhaydon.com/

Network for Good has a new, free ebook called the Fundraiser’s Checklist.  Grab your copy at http://web.networkforgood.org/201001ebook

Kivi Leroux Miller at the Nonprofit Communications Blog has a great post on integrating your website, email newsletter, and social media.  Read it here:  http://www.nonprofitmarketingguide.com/blog/2010/01/26/integrating-your-website-email-newsletter-and-social-media-sites/

Nancy Schwartz at the Getting Attention Blog has a great post on how most nonprofits fail to connect with their audience.  Read it here: http://www.gettingattention.org/my_weblog/2010/01/nonprofit-marketing-crisis-survey-shows-messaging-fails-to-connect-with-key-audiences.html

One of my favorite authors and bloggers is Seth Godin.  Here’s a great post on his blog about spreading ideas.  http://sethgodin.typepad.com/seths_blog/2010/01/random-rules-for-ideas-worth-spreading.html

There’s a good article on the Step By Step Fundraising site written by Marc Pitman that talks about the 80/20 rule.  Interesting.  Check it out at http://stepbystepfundraising.com/the-pareto-principle-the-8020-rule-for-fundraising/

If you know of other really interesting resources I can share, hit the comment link and let me know.  Thanks!

Sandy

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