Valentine’s Day is not just for couples.   The holiday reminds us that everyone deserves love and attention.   That includes donors, too.   It’s one of my favorite holidays to spread a little love to my donors.   As a Development Director, I used to get kids’ valentines and send them to my best30

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Last week, I shared 10 things you need to do MORE of in 2017 if you want to fully fund your nonprofit’s mission. (Read it here if you missed it.)   Today, I have 10 things you need LESS of this year.   Why?   Sometimes less is more.   Cut out the things that30

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  What’s the best thing about a new year?   Is it a fresh slate and a chance to start again?   Maybe it’s having several days off to rest and recharge.   I think one of the best things about a new year is the chance to hit the ‘pause’ button.   We have30

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When was the last time you were confused? Yeah, I know. For some of us, it’s a daily occurrence. And it’s not fun. I don’t know anyone who LIKES being bewildered. I want you to really get this: Imagine you’re listening to someone who is trying to explain something. You’re just not following it and30

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When you meet someone and they ask what your nonprofit does, what do you say? If you’re like most people, it sounds something like this:   “We’re a 501c3 nonprofit providing rescue services to at-risk populations in blah, blah, jargon, jargon, acronym, acronym, blah, blah…..”   Boring.   Your listener tuned out about 2 seconds30

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If you want money coming in consistently throughout the year, you need a big, loyal donor base of people who love your mission and want to see you win. Once you build that donor base, your job is to engage and inspire them. Inspiration is about connecting with them on an emotional level.   In30

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  You may have heard the saying and it’s definitely true:   It’s easier to keep a current donor than go get a new one.   Actually, you need to do both. You need to keep as many donors as you can and constantly work to bring in new ones.   So, how do you30

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This isn’t the same old fundraising.   In the past, we raised money by simply asking.   We asked through the mail. We asked in person. We asked at events. And we raised money.   Today, there are more nonprofits than ever, which means more people than ever are doing the asking. The competition is30

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