Thanking donors is THE most important step in fundraising.   Get this one right, fundraising gets easier.   Mess it up and you’ll eventually lose the donor.   Unfortunately, most nonprofits view thanking donors as an afterthought instead of treating it with the importance it deserves.   And that can kill your ability to keep30

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Your thank-you letter is like an electric power tool, just waiting to be used.   If you’re like most nonprofits, your tool isn’t fully charged and doesn’t give you the results you’re looking for. It’s missing the mark, like a drill not fully capable of creating a hole.   If you want to build relationships30

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A gift comes in. You enter the data. The Thank You letter gets printed and mailed and just like that, you’re done. Whew! On to the next thing, right?Nope. Not even close. You’re not done yet. The Thank You letter is not the end of the gift. It’s actually the beginning of the next gift.30

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The Thank You letter often is created and sent without much thought.  It may seem to be the last step in getting a gift from a donor and a routine task that warrants little merit.  But it’s actually the first step in building a relationship. Do it well and the rewards are great. Mess it30

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Usually when I teach a fundraising webinar or a workshop, people consistently tell me they love the practical tips I share. They love hearing something they can easily implement and see results from. Today, I have three simple fundraising tips that may seem really elementary, but trust me, they’ll bring you BIG results. Each one30

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If you’re like most nonprofit folks, you give little thought to your Thank-You letter. At some point, you wrote the letter, and now you use it for every donor, every time.  You know it isn’t the greatest, but you aren’t sure how to make it better, and you certainly don’t have time to think through30

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You’ve likely heard the saying that you get one chance to make a first impression. It’s definitely true with your Thank-You letter. The first sentence of your Thank-You letter is your first impression with your donor in acknowledging their gift.  Get it right and they’ll read on.  Mess it up, and they’re done reading. How30

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There’s nothing more important than thanking our donors. We need to make sure donors know how much we appreciate them and their generosity.  So thank your donor 7 times. The 7 Thanks don’t have to be elaborate or expensive – just sincere. The initial Thank You should be timely.  Your quick response to a donor’s30

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